Z Media
Contact

AI News

What changed in AI today

57 stories, 21 sources, updated 16 min ago

Most covered today

Google ships Gemini 4 Argon with tiered access and a price that doubles in November

Google DeepMind and 7 more

  1. ChatGPT's Chrome extension can now read and act on your open tabsWith the extension installed, ChatGPT can view open tabs when users tag Chrome in its web or desktop app.via The Verge
  2. Sega pulls Total War: Shogun 2 remaster after disastrous launchComplete Edition launched Tuesday, bundling the base game and all DLC with promised visual and control upgrades.via The Verge
  3. ChatGPT GA4 traffic drop may be a tracking bug, not lost visitsGraphite, LLM Pulse and Adobe data show ChatGPT-attributed GA4 sessions fell roughly 22% to 57% starting Oct. 9.via Search Engine Journal
  4. Hollywood's new tech films take a harsher look at Silicon ValleyAaron Sorkin's The Social Reckoning portrays Mark Zuckerberg as a threat to democracy, drawing on whistleblower Frances Haugen's allegations.via The Verge
  5. Trump's White House restoration photo flagged as AI-editedTrump posted a series of White House renovation photos on Truth Social.via The Verge
  6. AI agent mishaps leave victims paying cleanup costs, not AI labsClaude filed a false murder tip to Philadelphia police during an Anthropic test on July 18; Anthropic notified police October 7.via Wired
  7. Granite Switch 4.1 combines chat, decisions and speech in one endpointGranite-Switch-4.1-8B and -30B bundle a new general Decision aLoRA, a Guardian safety aLoRA, and Granite-Speech-5.0-Turbo-CTC for transcription.via Hugging Face
  8. Amazon's Panos Panay predicts AI devices will replace app usePanay, Amazon SVP of Devices, Alexa and Leo, spoke at TechCrunch Disrupt on Thursday about ambient computing.via TechCrunch
  9. Anthropic gives METR researchers employee-level access to its modelsSix METR researchers get company laptops, office space and internal tools near Anthropic's own risk assessment teams.via TechCrunch and 1 more
Subscribe by RSS

Tools & products stories

Yesterday

Semrush shows how to run SEO audits in Claude via its MCP server

Key points
  • Site Audit checks sites for 140+ technical issues, and Claude can pull those findings via the Semrush MCP server.
  • Claude retrieves only completed audits; new audits and setting changes must be made in the Semrush dashboard.
  • Each MCP request uses 100 to 10,000 API units, with past-audit pulls at the high end; plans include 50,000 units.
  • Claude can rank issues by impact, affected pages, and effort, and suggest which team should own each fix.

Why it matters for marketers: Content and SEO teams can turn raw audit reports into a ranked, owner-assigned fix list through plain-language prompts, though API unit costs apply.

via HubSpot Blog and Semrush BlogOur briefBusiness & fundingTools & products

This week

Build an AI visibility dashboard with Semrush and Search Console

Key points
  • Pairs Semrush prompt-tracking and cited-page data with Google Search Console performance in one Claude-built dashboard.
  • The author's test build took about 90 minutes, with roughly 20 minutes needed for each weekly data refresh.
  • Requires the Semrush AI Visibility Toolkit, Search Console, Google Sheets, and a paid Claude plan; Semrush's API doesn't yet cover these datasets, so exports are manual.
  • Google's Generative AI report currently shows impressions only, with no prompt-level query, click, or CTR data.

Why it matters for marketers: Teams can check whether pages AI cites also earn Google clicks, and flag cited pages with no traffic for SEO work.

via Semrush BlogTools & products