Semrush's Sources report shows which pages AI answers cite
Key points
- Prompt Tracking's Sources report ranks the most-cited domains and pages across your target prompts, highlighting citation gaps.
- In Semrush's example, a 20-prompt Google AI Mode campaign surfaced 49 source pages, with the brand mentioned in one answer.
- Per the example, competitor Tampa Mattress was cited across 11 prompts, while the brand's own domain was cited for just one.
- Prompt Tracking updates daily. Reports can be exported to Excel, CSV, or Google Sheets, or scheduled daily, weekly, or monthly.
Why it matters for marketers: Marketers can find third-party pages that AI answers cite without naming their brand, then target them with content updates or outreach.