Google updated its content guidance but won't promise traffic recovery
Key points
- Google wants more human review of AI-generated content, according to the MarTech report.
- Google will not guarantee that following the updated rules restores lost search traffic.
- The source text gives no date for the guidance change and no details on specific rule edits.
Why it matters for marketers: Content teams should not treat the guidance update as a fix for traffic losses and should plan for human review of AI-assisted pages.
via MarTechPolicy & safety