AI race reopens as rivals appear to close gap on leaders

Key points

• Last week, Anthropic and OpenAI appeared to lead, with increasingly powerful models pulling ahead of rivals.
• Google was seen as hopelessly far behind the leaders, according to The Verge.
• Meta has spent billions trying to revive its floundering AI ambitions but had not yet emerged as a serious contender.

Why it matters for marketers: Content teams relying on one AI vendor should recheck model rankings, since the leading providers may shift soon.