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Discuss: Google's Mueller: technical SEO still matters for AI search, listicles need value

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This is the discussion thread for our news brief Google's Mueller: technical SEO still matters for AI search, listicles need value.

In a new interview, Google's John Mueller says AI search builds on classic SEO, and warns marketers against betting everything on short-term tactics.

What does this change for you or your team? Share your take.

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