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Salesforce's $5.7 billion Braze deal raises lock-in questions for marketers
Salesforce's planned Braze acquisition promises a more connected stack, but marketers are weighing the tradeoff between convenience and vendor dependence.
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Category: AI News173 articles
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Salesforce's planned Braze acquisition promises a more connected stack, but marketers are weighing the tradeoff between convenience and vendor dependence.
AI News
A note from Apollo's chief economist says most large U.S. companies outside tech show no financial return from AI, a warning for teams defending AI budgets.
AI News
Researchers from Nanjing University and SenseTime released open smartphone agents and found app variety beat data volume, a signal for teams building on mobile automation.
AI News
Moonshot AI's new model ranks fourth on a major independent index, cuts API prices by a third and promises open weights in November, which matters to teams choosing models.
AI News
Anthropic says newer models can handle complex plans alone, so teams running multi-agent setups should check whether consolidating them improves speed, cost and quality.
AI News
TechCrunch maps the growing field of agents you reach by text, a shift that matters to marketers, creators and teams eyeing messaging as a channel.
AI News
A pilot audit by METR and Redwood Research found unmonitored agent traffic and bypass routes at OpenAI, which says it has fixed every issue.
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A new Pennsylvania law makes advertisers label AI-generated ads in every format, including campaigns produced outside the state, though key terms remain unclear.

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A new Semrush guide says brands often misread why AI answers skip or misdescribe them, and proposes four layers for working out what to fix first.

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Italy's largest real estate platform used ElevenAgents to expand lead qualification into outbound and search agents, with subagents running behind one conversation.

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Reports say OpenAI is close to a large private raise led by Coatue and UAE investors, at a lower valuation than first pitched, before a possible IPO.

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Several major US banks are restricting outside AI agents that sign in with customers' credentials, a problem for anyone building finance-related agent workflows.