AI News
Arca's wealth agents run for days, but humans keep the final say
Arca's lead AI engineer explains how the funded wealth firm handles long agent tasks, memory and safety, a model for marketers building multi-step agent workflows.
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Our reviews, head-to-head comparisons and write-ups on how to use AI to run your business.
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Meta's Muse draws big usage claims, but brands report little agent-driven revenue
Meta says millions use its Muse agent to shop, while executives at about 50 companies say agent orders remain tiny, a gap marketers should watch.
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Event Videography Services: A Complete Planning Guide
Learn what professional event coverage should include and how one shoot day can fuel months of marketing content.
AI News
DoorDash: outside AI agents have placed only several hundred orders so far
DoorDash's CEO says third-party AI agents barely register in order volume, a data point for marketers weighing how fast agentic commerce will arrive.
AI News
Zocdoc opens its healthcare booking platform to AI agents
Zocdoc now lets AI agents search providers, check insurance, and book visits, a shift that matters for healthcare marketers and anyone selling through marketplaces.
AI News
Shopify will pay AI agent developers commissions on promoted products
Shopify's new preview rewards the companies behind shopping agents for promoted sales, which raises disclosure questions for merchants and marketers.
AI News
Agencies start rethinking staffing as AI fluency becomes a baseline skill
At Digiday's Media Buying Summit, agency leaders said training, junior roles and tool access are the first levers for fitting AI into team structures.
AI News
Amazon bets on its Ads Agent as ad revenue nears $20 billion
Amazon's Q3 ad sales rose to about $19.6 billion, and its new AI buying agent is central to growth plans, raising transparency questions for advertisers.
AI News
Report: OpenAI safety check can block sites from ChatGPT browsing with no appeal
A Search Engine Journal contributor says a hidden OpenAI site-safety layer can lock out legitimate publishers, and marketers have no clear way to check or contest it.
AI News
WPP's decline eases in Q3 as media unit returns to growth
WPP posted a smaller underlying revenue drop in the third quarter, and its media arm grew for the first time in six quarters, which matters to clients and agency partners.
AI Marketing
ZPlatform AI: What It Actually Is and How It Works
Here is the real story behind the search term, plus how a custom AI platform could run your business day to day.
AI News
Anthropic adds templates to Claude for Legal, with lawyer review built in
Anthropic's new artifacts for Claude Enterprise automate first-pass source checks for legal teams, and a lawyer still reviews the results.